There was a story at DDB about how one day there was a delegation in from Japan who were being shown around the office. One small room was floor to ceiling with shelves bearing awards. “So this is where you keep your awards” came the question. The host demurred as it was actually the office of a single man. A stunned silence fell on the crowd.
The ‘awards cabinet’ was the office of John Webster, legendary ad-man, and erstwhile mild-mannered superhero at BMP and later DDB London. This was a man who picked up 9 Gold Lions at Cannes in a single year. He lived in a tiny shoe box on the second floor, despite the fact he was at one point the creative director. For those of you who haven’t heard of him (most likely civilians) he is the one person responsible for more amazing advertising in the 70s or 80s than anyone else. Honey Monster? Smash Martians? Hofmeister Bear? Orangina crows? Gary Lineker in Walkers crisps? That was him.